On National Pretzel Day, Philly Pretzel Factory will celebrate its fans by giving away pretzels for the eleventh consecutive year. With over 170 locations, the nation’s largest Philly-style pretzel brand is expecting to distribute a lot more than 50,000 pretzels this season. On Thursday, April 26, traditional and Walmart locations system-wide will offer you Pretzel Factory to every guest who enters the store in honor of the national holiday. Additionally, Philly Pretzel Factory locations will award the first 100 customers in line with a card redeemable for a free pretzel every day through the entire month of May.
“Whenever we started handing out pretzels on National Pretzel Day, we didn’t realize exactly what a huge success the vacation would become,” said Dan DiZio, CEO and co-founder of Philly Pretzel Factory. “We now have guests who start asking regarding the pretzel giveaway in January, so we know that this only reason we’ve managed to be successful as a business is due to their patronage. We celebrate the vacation to offer back and thank our loyal customers because we truly appreciate them.”
National Pretzel Day began in 1983 when Philadelphia Rep. Robert S. Walker declared his favorite food was deserving of the own holiday. Throughout the time of the initial declaration, but long before Philly Pretzel Factory was built, DiZio already had a knack for selling the knot-shaped delights. At the age of 12, DiZio would ride his bike to a corner of Southampton and Roosevelt Boulevard to sell their own pretzel creations. The young entrepreneur would sell five pretzels for $1, averaging total sales of one thousand pretzels per day. After giving a cut towards the supplier, DiZio would pocket $100 and ride home.
In order to turn his pretzel stand into something much bigger, DiZio teamed on top of college buddy Len Lehman in 1998 to produce the very first Philly Pretzel Factory blueprint. Since that time, the manufacturer has grown from one location within the Mayfair neighborhood in Philadelphia to 170 locations in 17 states over the U.S., from Massachusetts to Florida on the East Coast and also to Nevada on the West Coast. The company is on pace to add 25 new locations this season with franchise owners throughout the U.S.
“Although there exists a huge presence over the Mid-Atlantic, we’ve been expanding our footprint into new markets over the past several years,” said Tom Monaghan, Chief Development Officer of Philly Pretzel Factory. “National Pretzel Day lets people in markets away from the Mid-Atlantic to interact with the brand name and taste our freshly baked pretzels.”
The company’s presence continues to be growing in newer markets, including Massachusetts, Ohio, Illinois, Indiana, Missouri, Texas and Las Vegas, with most of the brand’s newer franchisees using a link with the product back inside the Philadelphia area. Now, Monaghan is hoping to complete those markets with a lot more franchise prospects that want to delight their local communities owxape pretzels “served hot outta the oven.” Learn more about franchising opportunities here.
Philly Pretzel Factory offers consumers a brand new, satisfying snack making use of their fresh-baked pretzels that are “served hot outta the oven.” Philly Pretzel Factory was founded in 1998 by college buddies Dan DiZio and Len Lehman and has grown in to the largest Philly Connection Near Me in the world, feeding customers at 170 franchised locations spreading throughout the country from Philadelphia. Philly Pretzel Factory’s menu provides the traditional Philly style pretzel and also includes pretzel twists, mini pretzels, rivets, pretzel dogs, cheesesteak pretzels and a number of mustards. These items can be found in a stand-alone bakery, transportation and entertainment venues, and in the nation’s largest retailer, Walmart. For more information on Philly Pretzel Factory, visit www.phillypretzelfactory.com. To inquire about franchise opportunities, visit www.ownappf.com.